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Salesforce Developer résumé — what actually clears the screen

I've spent eight years building on Salesforce across six employers — including a stint at Salesforce itself — which means this exact résumé has been screened more times than I can count. The pattern never changes: an ATS keyword-matches you against the job description first, then a recruiter gives you under a minute, scanning for certifications, Apex depth and org scale. This guide covers the structure and keywords that survive both passes and earn the technical-round call.

What recruiters look for

Certifications up top — Platform Developer I/II, App Builder, Admin — because many JDs hard-require them and ATS filters on the exact official names.
Apex, LWC (Lightning Web Components), SOQL and Flow named explicitly — not just 'Salesforce development'. ATS matches exact terms from the JD.
Scale signals: org size, number of users supported, data volumes, integrations (REST/SOAP, MuleSoft, platform events).
Impact per bullet, not duties: what you built, for whom, and what changed (deployment time, case-resolution time, automation replacing manual steps).
Deployment and DevOps hygiene: sandboxes, change sets vs CI/CD (Gearset, Copado, SFDX) — it separates project developers from ticket-takers.

Skills & keywords to name explicitly

ApexLightning Web Components (LWC)SOQL / SOSLFlow & Process AutomationREST / SOAP integrationsSalesforce DX / CI-CDTriggers & batch jobsPlatform Developer I/IISales Cloud / Service CloudGit + code review workflow

Example structure

Salesforce Developer · 3 years · Platform Developer II
Built and shipped LWC-based case-management screens for a 400-user Service Cloud org, replacing Classic pages and cutting average case-handling clicks per agent.
Wrote and hardened Apex triggers and batch jobs (bulkified, 90%+ test coverage) that sync order data with an external ERP over REST.
Migrated legacy Workflow Rules and Process Builder automations to Flow ahead of Salesforce retirement deadlines.

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